A visionary project
In 2007 the City of North Vancouver set a goal to create 6.5km of trail traversing urban, industrial, residential, and naturalized areas, within 10 years. The Spirit Trail connects Vancouver’s North Shore communities with a common, waterfront oriented alternative transportation route. This fully accessible greenway connects previously isolated communities and major destinations while providing breathtaking views of the ocean and mountains.
Form:Media was retained to develop a comprehensive wayfinding signage strategy for the trail, one which reflected the values and brands of the stakeholders (including the City and District of North Vancouver, the City of West Vancouver and the Squamish First Nation), and whose design and function inspired citizens to get out and use the trail.
CIty of North Vancouver, Canada
North Shore Spirit Trail
Photo credits (from top): banner, © Kathleen Hinkel 2015, courtesy of City of North Vancouver; directional signage, © Kathleen Hinkel 2015, courtesy of City of North Vancouver; sign illustration © Form:Media; Minor ID sign, © Chelsea Brooke Roisum Photography, courtesy of City of North Vancouver; directional and identification signage, © Mike Teed, space2place design inc.; directional signage © Kathleen Hinkel 2015, courtesy of City of North Vancouver.
North Shore Spirit Trail logo: Nancu Wu (Seven25 Design & Typography) with Isabelle Swiderski: logo design